{"id":39092,"date":"2023-10-12T09:51:24","date_gmt":"2023-10-12T13:51:24","guid":{"rendered":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/?p=39092"},"modified":"2023-10-12T09:51:24","modified_gmt":"2023-10-12T13:51:24","slug":"amanda-triolo-sees-tremendous-growth-at-her-grasshopper-heating-cooling-business","status":"publish","type":"post","link":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2023\/10\/amanda-triolo-sees-tremendous-growth-at-her-grasshopper-heating-cooling-business\/","title":{"rendered":"Amanda Triolo Sees Tremendous Growth At Her Grasshopper Heating &amp; Cooling Business"},"content":{"rendered":"<figure id=\"attachment_39093\" aria-describedby=\"caption-attachment-39093\" style=\"width: 212px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-39093\" src=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2023\/10\/amanda-triolo-v-212x300.jpg\" alt=\"\" width=\"212\" height=\"300\" srcset=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2023\/10\/amanda-triolo-v-212x300.jpg 212w, https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2023\/10\/amanda-triolo-v.jpg 432w\" sizes=\"(max-width: 212px) 100vw, 212px\" \/><figcaption id=\"caption-attachment-39093\" class=\"wp-caption-text\">Amanda Triolo is the owner o Grasshopper Heating and Cooling.<\/figcaption><\/figure>\n<p>By Christine Graf<\/p>\n<p>Thirty-year-old Broadalbin native Amanda Triolo was managing the accounting department at Chris\u2019 Coffee Service when she started flipping houses in her free time. It was a risky proposition but one she thrived on.<\/p>\n<p>\u201cI realized I liked rolling the dice to see what I\u2019m made of,\u201d said Triolo. \u201cSo, when I got some money under my belt and got the opportunity to take over a commercial install only HVAC company, I decided to give it a shot.\u201d<\/p>\n<p>Triolo purchased PMA Mechanical LLC in 2016, relocating the business from Broadalbin to Albany. Almost immediately, she recognized the<span class=\"Apple-converted-space\">\u00a0 <\/span>company would have more growth opportunities if she expanded into the residential market. <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>\u201cFrom 2016 until COVID happened, I was trying to figure out how to go from the commercial industry to the residential industry,\u201d she said. \u201cI couldn\u2019t figure out how to do it without going bankrupt. I didn\u2019t have the cash flow to be able to hire residential employees and also pay for the commercial employees and wait for the money to come in from commercial jobs.\u201d<\/p>\n<p>In March 2020, while Triolo was still trying to come up with a plan, construction sites were shut down because of the COVID pandemic.<\/p>\n<p>\u201cIn the snap of a finger, I had no business at all,\u201d said Triolo. \u201cI had 12 employees at the time, and I had to lay off all but 4.\u201d<\/p>\n<p>Triolo transitioned her remaining employees to residential work, relying on Google ads to market their services. As the phone started ringing, she was able to bring her laid off employees back to work.<\/p>\n<p><span class=\"\"><b><span class=\"s1\"><span class=\"s2\"><!--more--><\/span><\/span><\/b><\/span>\u201cThat\u2019s when I started looking around at my competitors\u2014the large companies that have been around for many, many years,\u201d she said. \u201cI knew I had to be able to do something different in order to survive in the residential world because I was competing against companies that have reputations that are longstanding.\u201d<\/p>\n<p>Triolo began researching the home service industry and ultimately connected with successful business owners from throughout the United States.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>\u201cWhat I found is that they all had really great branding,\u201d she said.<\/p>\n<p>After reaching out to the branding company, New Jersey-based KickCharge Creative, Triolo realized she would have to risk everything in order to proceed with the rebranding.<\/p>\n<p>\u201cI used the last $20,000 I had in the bank,\u201d she said.<\/p>\n<p>As part of the rebranding process, KickCharge conducted a complete market analysis and presented Triolo with a list of choices for renaming her company.<\/p>\n<p>\u201cThey gave me a few options, but I didn\u2019t like any of them,\u201d she said.<\/p>\n<p>One of the names on the list was Grasshopper, and it wasn\u2019t until Triolo spent some time learning about grasshoppers that she chose Grasshopper Heating &amp; Cooling as the name for her company.<\/p>\n<p>\u201cGrasshoppers only move in a forward direction, and that is the story of who I am and the story of my company. It was very easy to build a brand and a purpose off something that I am passionate about,\u201d said Triolo. \u201cIt\u2019s more than just a company name. It\u2019s part of who we are and our purpose that we live out every day.\u201d<\/p>\n<p>After having the company\u2019s four service vehicles wrapped with the distinctive Grasshopper logo, Triolo launched the Grasshopper brand on Feb. 1, 2021. With her bank account depleted, her company was on the verge of going under.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>\u201cAs we were figuring out Google Ads and how to get the phone ringing, we had enough money come in to cover our expenses and payroll. It was really week by week,\u201d she said.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>According to Triolo, after the<span class=\"Apple-converted-space\">\u00a0 <\/span>fleet of vehicles hit the road, the phone did start ringing. Once it did, it didn\u2019t stop.<\/p>\n<p>\u201cI knew within the first three weeks that the branding was working,\u201d she said.<\/p>\n<p>Two-and-a-half years later, Grasshopper Heating &amp; Cooling has 63 employees and a fleet of 38 vehicles. The company sells and services HVAC systems and is currently in the process of expanding into different home service verticals.<\/p>\n<p>\u201cWe just launched into plumbing\u2014water leaks, water quality, water treatment, water heaters\u2014and now have a licensed plumber on staff,\u201d said Triolo.<\/p>\n<p>Grasshopper also sells and services air scrubbers, air purifiers, dehumidifiers, humidifiers, and UV lights. <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>As Triolo continues to build her business, she said she is focused on providing opportunities to her employees.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>\u201cWe focus on our employees and treat them so well that our hope is that they treat our customers even better. I attribute a lot of our growth to our culture and to our people who are committed to our brand.\u201d<\/p>\n<p>She said her company takes a unique approach to home services. Their techs have a maximum of four service calls a day. As a result, they are able to spend more time with each customer.<\/p>\n<p>\u201cWe tailor every single customer experience to the person,\u201d said Triolo. \u201cWe are also taking care of the system as a whole, not just the problem.\u201d<\/p>\n<p>Despite the skilled labor shortage, Grasshopper has had no trouble hiring employees.<\/p>\n<p>\u201cThat\u2019s the beautiful thing about our brand,\u201d said Triolo. \u201cWe have people applying every day.\u201d<\/p>\n<p>For more information, visit www.gograsshopper.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Christine Graf Thirty-year-old Broadalbin native Amanda Triolo was managing the accounting department at Chris\u2019 Coffee Service when she started flipping houses in her free time. It was a risky proposition but one she thrived on. \u201cI realized I liked rolling the dice to see what I\u2019m made of,\u201d said Triolo. \u201cSo, when I got [&hellip;]<\/p>\n","protected":false},"author":89,"featured_media":39093,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-39092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrepreneurial-women"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Amanda Triolo Sees Tremendous Growth At Her Grasshopper Heating &amp; Cooling Business - Saratoga Business Journal<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2023\/10\/amanda-triolo-sees-tremendous-growth-at-her-grasshopper-heating-cooling-business\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Amanda Triolo Sees Tremendous Growth At Her Grasshopper Heating &amp; Cooling Business - Saratoga Business Journal\" \/>\r\n<meta property=\"og:description\" content=\"By Christine Graf Thirty-year-old Broadalbin native Amanda Triolo was managing the accounting department at Chris\u2019 Coffee Service when she started flipping houses in her free time. It was a risky proposition but one she thrived on. \u201cI realized I liked rolling the dice to see what I\u2019m made of,\u201d said Triolo. \u201cSo, when I got [&hellip;]\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2023\/10\/amanda-triolo-sees-tremendous-growth-at-her-grasshopper-heating-cooling-business\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Saratoga Business Journal\" \/>\r\n<meta property=\"article:published_time\" content=\"2023-10-12T13:51:24+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2023\/10\/amanda-triolo-v.jpg\" \/>\r\n\t<meta property=\"og:image:width\" content=\"432\" \/>\r\n\t<meta property=\"og:image:height\" content=\"612\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\r\n<meta name=\"author\" content=\"Jake Van Ness\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jake Van Ness\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2023\/10\/amanda-triolo-sees-tremendous-growth-at-her-grasshopper-heating-cooling-business\/\",\"url\":\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2023\/10\/amanda-triolo-sees-tremendous-growth-at-her-grasshopper-heating-cooling-business\/\",\"name\":\"Amanda Triolo Sees Tremendous Growth At Her Grasshopper Heating &amp; 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