By Susan Elise Campbell
Longtime real estate professional Lynn Johnson launched Johnson Capital Realty in Halfmoon this summer to reflect her commitment to the Capital Region and her personal brand of customer service.
“Real estate is in my blood and has always been a passion,” said Johnson, who entered the field in 2003 in a “now or never” moment that set the career she “had always wanted” into motion.
“The drop-out rate for new agents is very high during the first year or two,” she said. “But I worked very hard and never gave up.”
She followed the advice she now gives to her licensed real estate agents: “Work your contacts, the center-of-influence people you know, and be willing to talk about real estate so that when they think about real estate, they think of you.”
Johnson worked with several of the area’s well known realty firms until 2018, when she went out as a sole agent working out of Ballston Lake. Today she is a broker with five agents and three more joining Johnson Capital Realty by the end of the year, she said.
While today’s market is “challenging,” according to Johnson her business plan is “on track,” which includes training more agents and hiring some staff. But she will keep the business “on the small side,” she said. “I would like to double in size in a few years, but it’s quality, not quantity, that I am focusing on.”