BY Molly Congdon
In a growing technological world, e-commerce for many businesses continues to rise.
Much of that push is driven by convenience. Customers are able to visit their favorite store 24 hours a day, in the comfort of their own home. The process is constantly evolving.
“We believe it’s paramount to provide amazing content that motivates your demographic to become fans, patrons and ultimately brand advocates,” said Megan Cornell, chief social media officer with SIX marketing in Saratoga Springs. The day of shouting your message for all to hear has come and gone.”
SIX aspires to make a connection with customers that is lasting and memorable.
It’s never been easier to utilize technology to the advantage of your business.
“We all know it’s a new world where we have to be connected to each other in real-time all the time,” Cornell said. “Brands need to be in front of their customers now more than ever. The digital space provides the resources for them to do so. It provides marketers with valuable insights into consumer behaviors that help us serve them with better marketing.”