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Mannix Marketing Wins Award For Designing Website For Eddy Senior Living Community

Posted onJuly 7, 2017July 7, 2017

Eddy Senior Living Senior Communities Website

Mannix Marketing, a woman-owned, full-service digital marketing agency, has been recognized with a 2017 Summit Creative Award in the category of website redesign for its design of the Eddy Senior Living Communities website.

This year’s competition included over 5,000 entries from 24 countries around the world.

The Summit Creative Award, celebrating its 23rd year, recognizes and celebrates the creative achievements of small and medium advertising and marketing agencies around the world. Judged by an international panel of industry experts, more than 5,000 entries from 24 countries were submitted in this year’s competition.

The award-winning website, Eddy Senior Living Communities (A Division of St. Peter’s Health Partners), features independent living, enriched housing and assisted living, and memory care communities for seniors in upstate New York.

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StoredTech Develops New Service Model Provides Clients New Equipment Options

Posted onJuly 7, 2017July 11, 2017
From left, Bret Cofer, vice president of operations, Mark Shaw, president and CEO, and Timothy Cruz, operations manager, pose at the StoredTech office.
©2017 Saratoga Photographer.com

By Susan E. Campbell

Technology is central to every company and organization in this 21st century. Even if the only hardware on site is a telephone, not much business will be conducted without it. And if it breaks, somebody needs to fix it or replace it.

But what if a team of IT professionals were already on the pulse on all the business systems in a company, monitoring networks and anticipating what might go wrong next? What if instead of calling an IT consultant, your IT consultant were calling the company?

This is the premise that drives Queensbury-based StoredTech and its new service, CloudCare. StoredTech was founded in 2010 by Mark Shaw to “provide a significantly different approach to IT consulting.”

“In the 1980s and 1990s, if you had a computer problem you would call the IT guy to come fix it,” Shaw said. “It should be the polar opposite.”

StoredTech’s approach is to get ahead of a problem and propose early solutions before the emergency call needs to be made. In some cases problems are fixed remotely before the customer even notices it, he said.

“We see some things that look bad, maybe with the network or servers, so let’s fix them before they get very bad,” said Shaw. “Don’t wait for failure.”

By actively managing customer relationships in such a way, StoredTech becomes a proactive partner invested in the success of that client company. It has tools that monitor all kinds of hardware: firewalls, computers, servers, data storage, telephones, security cameras and access control systems. Its product line is being expanded all the time, so rather than sending clients to a different third party firm for resolution, the firm continually becomes an expert in additional areas of need.

“In the past if everything went down, a company could be contacting five or 10 different vendors to fix the phones, the security and other systems,” he said. “Now there’s a holistic approach, the ‘one-throat-to-choke’ model. If it’s broken, StoredTech is there to take care of it all and at a higher skill level.”

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Business Report: Recovery From Ransomware

Posted onJuly 7, 2017July 11, 2017
Gerry Freedman is a senior sales representative at the Colden Co.
Courtesy Colden Co.

By Gerry Freedman

As many of you know, in May of this year, the WannaCry ransomware cyber attack was a global event.

This malware strain infected over 200,000 computers in 150 countries.

While this particular attack targeted out of date, unpatched, or unsupported operating systems, it reinforced the need to keep your operating systems current. Additionally, it brought into sharp focus the choice you have if your system is infected: bitcoin or backup.

Ransomware works by encrypting the data it can access with extremely difficult to break encryption, rendering the data unreadable without the decryption key.

The “ransom” part of the equation comes from the hackers demanding payment in the form of untraceable cyber currency. Payments started at $300.00 in the case of the WannaCry virus. Law enforcement officials discourage paying the ransom, as it emboldens the hackers, and gives them a huge source of revenue to create new attacks.

It is estimated that ransomware attacks are now a $1 billion business.

The best way to recover your data is from a good backup.

A backup that uses its own encryption, provided necessary retention and is shielded from ransomware attacks are the top recommendation of business continuity experts. In addition, a good business continuity system for critical data, which goes beyond mere backup, would allow you to continue working during the event, save money, reduce risk and allow your business to recover its data in minutes or hours, not days.

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Saratoga Tech Accelerator Changes Its Name, Now Branding Its Services At STEADfast IT

Posted onJuly 7, 2017

Saratoga Technology Accelerator in Saratoga Springs, a managed IT services company, has changed  its corporate name to STEADfast IT.

The name change reflects the company’s broader footprint and dedication to expertise in the area of managed IT support, company officials said.

Along with the re-branding, STEADfast IT is launching their new “white glove” end-user support IT managed services. It includes  their proprietary Swift Ticket Resolution Station (STRS) and unlimited remote support service.

“The new name of STEADfast IT emphasizes the core brand promise; to revolutionize how IT experiences are created. Our focus on the human connection and proprietary process combine to create a new standard for IT service delivery,” said Craig Skevington, president and CEO.  “As a company with its roots in customer service and technology, we are dedicated to delivering breakthrough levels of service and data to save our customers time and money.”

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Business Report: Paper To Digital Transformation

Posted onJuly 7, 2017
Rick Gallup, owner of Document Solutions of the North Country.

By Rick Gallup

One of the many challenges facing business owners and managers today, is the transformation of documents from paper to digital. Although most people agree that this change is necessary, implementation is not a simple process.

Why go from paper to digital? Remote workers have access to information on many devices from virtually anywhere. If important documents are trapped in paper format, you are not fully utilizing the tools that mobile technology provides.

Another reason is that digital documents make it very easy to store and retrieve large volumes of data. Other reasons include cost savings, security, and sustainability, to name few.

What are the challenges? First there is acceptance. Most people are resistant to change. Getting everyone on board, is essential to a successful digital transformation strategy.

Then there is the process. Some companies will choose to eliminate printers, or install software that restricts printing. These can be effective measures, but only if you have a good understanding of the workflow, and how this action may impact it.

The path to transformation can be divided into four stages (understand, educate, execute, and improve). First you must understand how and where you use paper today. The distinction between “good” and “bad” paper can identify areas where you really need to use paper, and areas where you don’t.

Examples of “good’ paper might be when working with organizations outside of your own. They may still require paper to conduct business. Printed marketing materials may be a good way for you to promote your business. Sometimes there may be a legal requirement for a hand-written signature.

An example of “bad” paper would be any time hard copy documents are stored or shared, when it makes sense to do this electronically. Having a good managed print solution in place, can help you understand your current situation.

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Stewart’s Shops To Add Charging Stations For Electric Automobiles At 100 Of Its Stores

Posted onJuly 7, 2017

By Margaret MacDonald

Stewart’s Shops is looking to install 100 charging stations for electric automobiles throughout the greater Capital Region, pending approvals.

The  move coincides with state efforts to expand services in that direction.

State Sen. Jim Tedisco recently called for the state to approve the new Electric Vehicle Fast Charger Network (EVFCN).

Tedisco, a member of the Senate Environmental Conservation Committee, wrote a letter to the state Public Service commissioner in support of the EVFCN and the Stewart’s plan to install charging stations at shops in his 49th Senate District.

“The plan would be to install an electric car fast-charging network, providing an 80 percent charge in roughly 20 minutes,” Stewart’s spokesperson Maria D’Amelia said.

It would be done in a gradual rollout.

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Four Saratoga County Builders Garner Awards During CRBRA-Sponsored Parade Of Homes

Posted onJuly 7, 2017
Abele Builders of Clifton Park won seven awards in the Classic Homes category, including Best Overall, for this home entered into the CRBRA-sponsored Parade of Homes.
Courtesy CRBRA

Four Saratoga County-based builders won awards in this year’s Parade of Homes sponsored by the Capital Region Builders & Remodelers Association (CRBRA)

The 15 participating builders, along with CRBRA members, Parade of Homes judges and sponsors, attended the awards event on June 15 at Saratoga National Golf Club.

In the Classic Homes category,  Abele Builders of Clifton Park won awards for Best Architecture, Best Craftsmanship, Best Kitchen, Best Interior Decorating & Design, Best Master Bedroom Suite, Best Landscape & Outdoor Living and Best Overall.

In the Traditional Homes category, DeGraff-Bloom Custom Builders in Round Lake garnered awards for Best Architecture, Best Master Bedroom Suite and Best Landscape-Outdoor Living.

Barbera Homes of Albany won awards in that category for Best Craftsmanship, Best Kitchen, Best Interior Decorating & Design and Best Overall.

In the Executive Homes category, Pipino Builders of Clifton Park won an award for Best Architecture.

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Business Report: Nuts And Bolts Of Construction Financing

Posted onJuly 7, 2017July 7, 2017
Sarah Lewis Belcher is a senior counsel with Bond, Schoeneck & King PLLC.
Courtesy Bond, Schoeneck & King

by Sarah Lewis Belcher, Esq.

So, you have a great new project you want to start building ASAP to enable you to get in the ground and/or have the shell(s) up before the weather turns and/or to meet your completion schedule?

If you need a construction loan to finance the project, knowing the financing process can help expedite closing and your ability to get started.

The earlier you involve your lender the better. In addition to the usual underwriting review, the lender and its construction consultant will need a number of items concerning the project. Having a package of these materials ready can help speed the review and, therefore, the closing.

The construction documents that often must be provided include: plans and specifications, detailed construction budget, construction schedule, fixed price/guaranteed maximum price contract with the general contractor (GC)/construction manager (CM), architect/engineer’s contracts, municipal approvals including building permits, payment and performance bonds, builder’s risk insurance and consents to contract assignments from the GC, CM, architect and/or engineer.

These items will be reviewed by the lender and its construction consultant to confirm the project described in the plans and specs may be completed for the amounts in the budget and within the time frame in the schedule.

The construction loan process in New York state requires the preparation and filing of a building loan contract/construction loan agreement. If a lender doesn’t file such a document with the clerk of the county in which the real estate is located, the lender’s security interest established by its mortgage will be subject to mechanics liens that may be subsequently filed.

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Business Briefs: July 2017

Posted onJuly 7, 2017

The Adirondack Trust Co. has once again earned a coveted 5-Star rating from BauerFinancial, a national bank-rating firm.

A five-star rating indicates the bank excels in areas of capital adequacy, profitability, asset quality and much more. The Adirondack Trust Co. has earned and maintained the honor for 44 consecutive quarters, earning the even higher honor of being an “exceptional performance bank”.

BauerFinancial, Inc., based in Coral Gables, Florida, has been reporting on and analyzing the performance of U.S. banks and credit unions since 1983.

* * *

Saratoga Casino Hotel’s community outreach team, Hands For Hope, provided a free meal to more than 300 guests at an outdoor picnic in June benefiting Project Lift. The event took place at the Columbia Pavilion inside Saratoga State Park.

Franklin Community Center’s Project Lift initiative is a free after-school program aimed at providing students in grades 1-5 with positive role models and additional education. The goal of the program is to offer a positive developmental path for students in the Saratoga Springs school district.

Saratoga Casino Hotel created Hands For Hope in the spring of 2016 to encourage employees to get involved in local causes across the Capital Region. Nearly two dozen casino employees volunteered their time to assist with catering the event. Saratoga Casino Hotel donated all of the food and drinks that were provided at the picnic.

* * *

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‘Open Studios’ Tour Comes To Region In July, Promotes The Quality Of Local Artists’ Work

Posted onJuly 7, 2017July 7, 2017
Greenwich artist Karen Koziol points to materials that go into the making of her art. She is part of the Open Studios of Washington County tour July 13-16
Courtesy Open Studios of Washington County

Some 20 artists in Washington County will be displaying their works and promoting artists in the area when Open Studios of Washington County makes its biennial return to the region July 13-16.

The event has brought thousands of visitors to local studios while generating significant revenue for participating artists. It has also raised the visibility of the artists in the communities in which they live.

“Open Studios is a great opportunity for people to discover the extraordinary talent of our regional artists,” said Sue Sanderson, organizer of Open Studios of Washington County. “This year we have a record 20 artists. Many are nationally and internationally acclaimed. Those who aren’t are making their mark. And all support each other.”

She said the diversity of the artists is important to the success of the tour. Established tour artists attract an engaged audience and bring credibility to the event. First-time tour artists offer collectors the opportunity to discover new talent.

Greenwich artist Karen Koziol experienced the enthusiasm for new artists during the 2015 tour. “Doing the tour was absolutely exhilarating,” said Koziol. “People were really engaged and interested in what I was doing, why I was doing it and how I was doing it. I made some great connections.”

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