By Jennifer Farnsworth
It was love at first bite for Nothing Bundt Cake franchise owners Matt and Melissa Gleason.
“My husband’s family lives in Baton Rouge, La., and they all raved about the Nothing Bundt Cakes there,” said Melissa Gleason. “His mom sent us a white chocolate raspberry cake and that was all it took. The cake was amazing.”
She said it was after trying the mini-cakes a few years back that she started thinking of how she could bring it into the area.
The first one was in Albany in 2017. The two opened a second location of their bakery business in March in the Clifton Park Center Mall.
She said the franchise does demographic studies and helps select the locations.
“In Albany, we renovated an existing space and in Clifton Park we moved into a brand new space. We looked into opening one because there were none in New York … We are aiming for Saratoga next,” said Gleason.
Gleason said they worked with a franchise approved architect to give the bakeries the same look and feel, with the layout in each bakery being very similar. The locations also have consistent cake size options and flavors.
“We have cute retail samples and cake displays. We carry four sizes of cake, our smaller bundtinis, which come by the dozen, our individual bundtlets, and our eight- and 10-inch cakes,” she said.