A recent Upstate Masonry Institute (UMI) industry video titled “For a Future That Matters” has been selected as a Telly Award winner.
It was produced by Galileo Media Arts of Saratoga Springs.
The video won in the General Branded Content in Video Advertising category.
Hailed as the honor of excellence in local, regional and national video content, The Telly Award is the leading national award organization honoring excellence across all screens, according to UMI.
The Telly Award Judging Council is comprised of a group of 200-plus working industry leaders.
“When we decided to invest in video content, we knew we had a vision, our objective was to promote masonry, highlighting the short- and long-term benefits of building with such a superior product. Galileo truly captured the essence of masonry, we couldn’t be happier with the outcome of all the videos that they brought to life,” said Amanda Bedian, director of business development and marketing of Upstate Masonry Institute.
Upstate Masonry Institute is dedicated to improving the overall utilization of masonry materials of all types in the Upstate New York area in commercial, industrial and institutional construction projects. It represents the masonry industry by educating the public and industry about masonry, providing the knowledge and means of increasing efficiency and productivity in masonry, and advocating the increased use of brick, block and stone.
Established in 1979, The Telly Awards receives over 12,000 entries from all 50 states and five continents. Entrants are judged by The Telly Awards Judging Council—an industry body of over 200 leading experts including advertising agencies, production companies, and major television networks, reflective of the multi-screen industry The Telly Awards celebrates.
Partners of The Telly Awards include NAB, StudioDaily, Stash Magazine, Storyhunter, ProductionHub, VR/AR Association, The Wrap and Digiday.
