Saratoga Economic Development Corporation
(SEDC) announced a new program offered
to area business leaders in the form of an
educational luncheon series.
The launch of SEDC’s Business Lunch
series will commence 11:30 a.m. to 1:30 p.m.
Tuesday,June 23 at Saratoga Springs Embassy
Suites in Congress Plaza, Saratoga Springs,
and will feature international trade expert
Dulce Zahniser.
Zahniser will speak on “Recapturing Our
Leadership in Trade,” which will cover important
areas including internal leadership and
commitment to trade, how to evaluate target
markets, educating staff on how to sell/market,
real and perceived challenges, budgeting and
timing.
All attendees must register. The cost is$25
per person for SEDC members and $40 per
person for non-members. People can register
online at saratogaedc.com/membership/general-payments.
“SEDC is pleased to be able to offer this
program and we’re excited to have Dulce as our
speaker,” said Dennis Brobston, SEDC president.
“Any business who is currently working in
the global marketplace or thinking about doing
so will benefit tremendously from Dulce’s talk.
Having Dulce at our first Business Lunch Series
is a win for Saratoga County. She brings years
of experience in the international sector that
will be invaluable to our businesses.”
Zahniser, managing director of Towpath
Group International LLC said international
trade “has shaped New York state’s economy for
decades. It happened as a result of innovative
products,vision for new market development, and leadership to facilitate international
transactions from the business community.
Today leadership is an even more critical component
in converting opportunities in the
international marketplace. I believe Saratoga
County makes products the world wants to buy
and the leadership to make it happen. I’m excited
to be a part of this exciting business lunch
series and the rapidly growing community in
Saratoga County.”
SEDC is a private sector, nonprofit consulting
firm, established in 1978, that works to
retain existing businesses while creating new
jobs in Saratoga County. For more information
visit www.saratogaedc.com.